The new Chevrolet Trailblazer, revealed in Brazil, will take on the mantle of Holden’s 4×4 SUV from Colorado 7 later in 2016.
It will bring an extra dose of luxury to the adventurous SUV.
The 2017 Holden Trailblazer will go on sale in Australia later this year.
With a more sophisticated design, increased content and refined ride comfort, Trailblazer will be a significantly different vehicle to its Colorado 7 predecessor, catering for different customers and needs.
Holden’s executive director marketing, Geraldine Davys, said customer feedback and a change in vehicle design were important factors in the decision to rename the popular SUV Trailblazer.
“With the redesigned 2017 Trailblazer, we have dialled up the luxury and ride comfort to offer a more premium SUV that’s comfortable and confident in urban areas, but remains just as capable for weekend adventures,” Ms Davys said.
“The move to adopt the Trailblazer name emphasises the vehicle’s new direction into a more luxurious and premium space.’’
Like its Colorado sibling, the new 2017 Trailblazer will be introduced to Australia with significant improvements to driving comfort, while retaining its adventurous, go-anywhere, spirit, says Holden.
Trailblazer debuts with a sophisticated new look, advanced vehicle and connectivity technology, and the use of premium materials and design throughout.
Holden’s executive director sales Peter Keley said that while the redesigned Trailblazer shares capable 4×4 DNA with the Colorado truck, it caters to a very different customer with premium styling and comfort for all the family.
“Colorado has always been associated with exceptional off-road performance and Trailblazer shares that 4×4 heritage, however we expect it will be used in a very different way,” Mr Keley said.
“Trailblazer is a 4×4, seven-seat, family adventure vehicle that is refined and smooth on the road during the school run, but still able to head off the beaten track while searching for that perfect camping spot or hidden fishing hole.
“Trailblazer also delivers on customer expectations of comfort, luxury and advanced technology, with the use of premium cabin materials and new Apple CarPlay and Android Auto phone projection technology.’’
Holden’s lead dynamics engineer Rob Trubiani said customer feedback was at the centre of the changes engineered into the Trailblazer program.
“Trailblazer will be used by customers in a variety of ways so we had to ensure its performance was versatile and capable but also refined.’’
