The 2019 Youth Solutions What about tomorrow? Celebrate Safe. campaign may be wrapping up, but its important messages about minimising alcohol related harm to our young people will continue to live on.
The health promotion campaign, which sought to provide support and resources to young people in the community about how to minimise their risk of experiencing alcohol related harm, was delivered in partnership with Campbelltown Catholic Club.
Through the implementation of several multimedia and health promotion strategies the campaign helped to equip young people with the knowledge and the skills to make informed decisions to keep themselves and their friends safe while out celebrating – an important message, particularly during the celebration season.
Close to 2,500 safer celebration guides and promotional products were distributed to young people and community members over the holiday season from November 2018 to the end of January 2019.
Campaign co-lead, and Youth Solutions community relations and communications coordinator Brooke Manzione said that promotional products were well received in the community:
“The resources that the Youth Solutions team distributed were timely and relevant,’’ Ms Manzione said.
“The safer celebrations guide included tips about how to respond in emergency situations and sought to raise awareness about respecting other’s limits, sending the message that it is perfectly acceptable to not drink if one chooses, to plan ahead, and to call it a night.”
Youth Solutions CEO Geraldine Dean said she was pleased with the reach of the campaign and thankful for the support of partnering organisations:
“Every year we wish to connect with more young people via the safer celebrations campaign through a range of mediums,’’ Mrs Dean said.
“On behalf of the Youth Solutions team I would like to extend my thanks to the Campbelltown Catholic Club for partnering with us again this year.’’