
Around one in five business owners admit that when it comes to AI they do not know where to start.
This is despite mounting evidence that artificial intelligence is reshaping how businesses operate.
Only around 40 per cent of small businesses are currently using AI tools, highlighting a gap between hype and real world implementation.
According to Nuovo Insights, this uncertainty is one of the biggest barriers facing small and medium businesses today.
“AI isn’t the problem,’’ says Tracy Attanasio, director of Nuovo Insights (pictured above).
“The lack of clarity around what, and how to use it, is the problem.
“Most business owners are either overwhelmed by the noise or experimenting without a clear strategy, which can create risk instead of value,” Ms Attanasio said.
Nuovo Insights, a consultancy specialising in helping businesses implement AI in practical, low-risk ways, will do just that for Macarthur business owners later this month.
Co-founded by Camden locals Tracy and Joe Attanasio, Nuovo Insights bring more than 50 years of combined experience in digital transformation and technology leadership.
The April 23 AI event is designed to cut through the hype and provide a clear way forward.
It will be delivered in partnership with Coutts Lawyers, and will combine practical implementation guidance with legal and compliance considerations, an area often overlooked as businesses move quickly to adopt new tools.
“Most case studies focus on big corporates,’’ says Joe Attanasio.
“What’s missing is practical guidance for everyday businesses and that’s exactly where many are getting stuck,” he said.
Beyond the Hype: What AI Actually Means for Your Business will put the spotlight on real-world application rather than theory, in order to help business owners understand where AI can genuinely add value.
Attendees will gain insight into:
Where AI is already being used across Australian businesses;
Common barriers including cost, skills and uncertainty;
How to identify low-risk, high-impact opportunities;
Legal and compliance risks many businesses overlook;
Practical steps to implement AI over the next 90 days.
Unlike many AI discussions centred on large organisations, Nuovo Insights have designed the April 23 session specifically for small and medium businesses navigating limited budgets, resources and internal capability.
The event will also give back to the local community, with all proceeds supporting the Kids of Macarthur Health Foundation.
SNAPSHOT:
WHAT: Beyond the Hype: What AI Actually Means for Your Business
WHEN: 5PM-8PM, Thursday, April 23
WHERE: Camden Valley Inn
WHO SHOULD ATTEND: Business owners, directors and decision makers across Macarthur and South West Sydney
Tickets are on sale now and there’s a buy one get one free offer ending tomorrow (Friday, April 10).
Contact tracy@nuovoinsights.com or link here for tickets: https://www.eventbrite.com.au/e/beyond-the-hype-what-ai-actually-means-for-your-business-tickets-1982746596444?aff=ebdssbdestsearch